E-commerce is on the rise, including in Flanders. Especially since the Corona crisis, the sector is experiencing strong growth. But the economic model also comes up against its limits. By the way, with the many vans, this is clearly visible in the street scene. A structural approach requires a framework at European level, but it is also from Flanders that we can make e-commerce more sustainable“, say CD&V MPs Peter Van Rompuy and Kurt Vanryckeghem.
A number of the suggestions
CD&V makes a number of suggestions. Cooperation is important here. In some large cities there are initiatives (like GentLevert) with a peripheral location for joint deliveries. Then comes the “last mile” with energy-friendly means of transport. “For a group of small towns and municipalities, this can also represent a solution. We ask Flanders to set up some pilot projects here“, he rings.
Additionally, consumers should be more clear about which digital purchases are sustainable. In particular, Flanders should have a tool to map the total social cost (including the ecological footprint) of the purchased product. “Online shops can then integrate this tool into their digital platform. Due to the proximity, local traders have a clear advantage here, which is an additional incentive for them“, explain Mr. Van Rompuy and Mr. Vanryckeghem.
CD&V also suggests asking the Flemish Behavior Insights Team to develop a guide to techniques to make e-commerce more sustainable.